Intel Core Processor Online User Tool, Helps Users Find the Product they Need.
The with the release of their new processors, Intel needed a tool to enable user to find the correct product for the type of user they were. This online processor selector allows user to select what they use their computers for then be presented with options of their best fit processor.
The site features panoramic galleries of the uses for their new line of processors. From casual photography to hardcore gaming the online product configurator collects user information about how they use a computer and then recommends which processors fit their style, then connects with partner e-com sites selling products that match.
After filling in a form users are presented with a multimedia exhibit with voice over, explaining the uses for the processor they have selected. Alien Communication worked as a development support for this project.